Gavin Citron

Co-Founder, Managing Principal

Gavin Citron is the Co-Founder and Managing Principal of Ultimate Media Group, bringing extensive expertise in finance, asset management, and intellectual property monetization. With a career spanning major entertainment companies and investment firms, he has played a key role in financial operations, content investments, and strategic acquisitions across the industry. His ability to streamline financial systems and maximize the value of entertainment assets has made him a leader in media finance and distribution.

Gavin began his career at UBS in the Private Client Group before transitioning into entertainment finance at Artisan Entertainment, where he managed accounting and financial systems for a library of over 7,000 titles. He continued this work at Lionsgate Entertainment, where he also contributed to the implementation of a new financial system. At Qualia Capital, he expanded into asset management, focusing on new content investments, securitization of cash flows from IP assets, and structuring debt and equity investments.

At Lakeshore Entertainment, Gavin oversaw accounting, finance, reporting, tax, chain of title, and value-added IP analysis for multiple film libraries owned by various investment funds. He later played a pivotal role at Village Roadshow Entertainment Group, helping facilitate the sale of multiple film libraries to Shamrock Capital Advisors. Now, as a co-founder of Ultimate Media Group, Gavin continues to apply his financial expertise and industry knowledge to drive strategic growth and innovation in entertainment asset management.